Fitz Holladay, Founder

Fitz Holladay is the Founder of wego concerts. He oversees the vision, strategy, and leadership for the company. Though he has been an avid music fan from a young age, he became very involved in the local music scenes in New York and Washington, DC upon graduating from the University of North Carolina. The idea for wego concerts came when he noticed a void in tools connecting fans who shared the same taste in music. In 2014, he launched wego concerts to fill this void and has since connected like-minded music fans across Washington, DC, New York, Los Angeles, and San Francisco.

In addition to leading the wego concerts team, Fitz is the Director of the Washington, DC chapter of Sofar Sounds. Started in London in 2010, Sofar Sounds is a global live music series that aims to bring the magic back to live music through secret shows in intimate, unique spaces. It exists in over 200 cities around the world and has featured artists like Bastille, Leon Bridges, Vanessa Carlton, Sylvan Esso, and more.

Fitz's Favorite Emerging Artists for 2016:

Jonna Humphries, Director of Marketing

Jonna Humphries is Director of Marketing for wego concerts. She is responsible for the marketing, communication, and business development efforts of the company. She brings a wealth of experience to wego concerts with previous roles at The Washington Post, Hailo, and ABC News. Alongside her role at wego concerts, Jonna is very involved in DC’s music community. In 2011, she co-founded the popular electronic music concert series Crankparty and recently served on the founding organizing committee for Google’s 1st Annual DC Music Summit.

Jonna's Favorite Emerging Artists for 2016:

Sarah Whelihan, Marketing Assistant

As Marketing Assistant for wego concerts, Sarah Whelihan assists in executing marketing efforts for the company. She is the lead for the company’s college outreach strategy with a focus on colleges/universities in the Washington, DC Metropolitan Area. She has assisted in initiating ‘wego live’, a pop-up concert series taking place on college campuses in Spring 2016. Prior to joining wego concerts, she was a student at Washington and Lee University and was heavily involved in WLUR-FM university radio, Kappa Alpha Theta, and Students for St. Jude.

Sarah's Favorite Emerging Artists for 2016:


Wego concerts is driven by the passion and dedication of 20+ undergraduate student ambassadors from Georgetown University, University of Maryland, George Washington University, Howard University, and American University.

Student Ambassadors Favorite Emerging Artists for 2016: